BTBridge App
This application was built for the Tremor Video Product Marketing & Sales Strategy Department in order to help streamline and expedite campaign-targeting requests. It replaces a tedious multistage process that occurred every time a Campaign Manager or Sales person needed behavioral targeting data. Approximately 20% of media revenue (campaign placement) leverages this data. This application was used 1,028 times in its first 4 months.
See the documentation.
